Kozminski Business Hub

Categories
Research & Consulting

Digital Marketing

If you are looking for a way to acquire new customers online, build brand awareness in a modern way, profile customers online or simply sell better online, then you need digital marketing solutions.

We offer you a complementary Digital Marketing Consultancy Services to support business development in implementing effective online marketing solutions.

Consulting on internet marketing strategies and market research.

Development of integrated 360 degree strategies in the area of internet marketing (including research statistics, action plan, market analysis, segmentation, competitive analysis).

Marketing Automation & Technology Consulting

Development of marketing and online sales automation strategies, design and planning of technology implementation in marketing (MarTech — Marketing Technology).

Marketing Performance Audit & SEM Strategies

Audit of conducted activities in the area of SEO, SEM, PPC and paid campaigns in social media. Advice on performance marketing, integration of AdTech & Programmatic.

Marketing Automation & Technology consulting

Preparation of data analytics strategies, integration of analytical tools, KPI estimation and ROI analysis.

Sample implementation

Project aim

Implement an effective project and investment management system in the organisation. 

 

Original state

Lack of standardised methodology and definition of a unified project management system.

Achievements

Streamline the project management system with a complementary methodology, implement a tool to support the implementation of all projects and training.

Lider produktowy

Elwira Pyk

  • Ekspert (doradztwo strategiczne – marketing internetowy i automatyzacja procesów marketingowo-sprzedażowych)
  • Dyrektor zarządzający (ClickMyAdsy)
  • Kierownik Studiów Magisterskich Zarządzanie w Wirtualnym Środowisku w ALK

Contact us!

KOZMINSKI BUSINESS HUB

ul. Jagiellońska 59
03-301 Warszawa

NIP: 1132925416

info@kozminskihub.com

Categories
Research & Consulting

BPA – Business Process Automation

Business process automation is a topic well known to entrepreneurs, especially medium and large ones. The field is constantly evolving, with global trends and the latest EU directives reinforcing the changes to come. Businesses that want to remain competitive will be forced to strive for maximum digitization and automation in order to operate in this new reality. Available technologies in the field of artificial intelligence, machine learning and big data processing operations are just the tip of the iceberg of possible solutions.

Stages

Our realizations cover the complementary and continuous course of professional implementation of these processes into a company. The automation cycle thus combines human factors, processes and technology, and automation itself consists of 4 key phases:

Sample implementation

Project aim

Implement an effective project and investment management system in the organisation.

 

Original state

Lack of standardised methodology and definition of a unified project management system.

Achievements

Streamline the project management system with a complementary methodology, implement a tool to support the implementation of all projects and training.

Lider produktowy

Elwira Pyk

  • Ekspert (doradztwo strategiczne – marketing internetowy i automatyzacja procesów marketingowo-sprzedażowych)
  • Dyrektor zarządzający (ClickMyAdsy)
  • Kierownik Studiów Magisterskich Zarządzanie w Wirtualnym Środowisku w ALK

Contact us!

KOZMINSKI BUSINESS HUB

ul. Jagiellońska 59
03-301 Warszawa

NIP: 1132925416

info@kozminskihub.com

Categories
Research & Consulting

Strategic and organisational consulting

Category: Research & Consulting

Do you want to increase revenue? Your business has encountered barriers to growth? The structure in which you operate does not help you achieve your business goals? Using our many years’ experience, we will identify your problems, check at what stage of development your business is, propose organisational and technological solutions adequate to your needs.

We offer

Review and modification of business strategy

Assistance in designing/optimizing organizational processes

Review and support in developing effective project management

Recommendations/design/implementation of effective technologies to support your business

Preparing your organization to scale revenue and profit

Stages

Areas

Strategy

Setting strategic goals and objectives with support for their implementation

Processes

Analysis and improvement of processes along with preparation for their digitalization or automatization

Projects

Introduction of agile methodologies and project management structures

Structures

Support for creation of structures adjusted to the stage of development of the organization

People management

Build commitment and support change management processes

Finance

Supporting investment areas and controlling operational activities

Benefits

Development

Thanks to strategic consultancy, you will recognise the weak points of your company and find the best solutions to get rid of them. Your company will begin to function more efficiently, and thus produce better results.

Savings

We will develop business processes that will increase the scalability of your services or products and significantly reduce the costs of running your company.

Competitiveness

The tools we offer streamline your business. Your company will therefore offer the most efficient services available on the market. And your customers, who are experienced in using the competitor's offer, will be positively surprised. 

Future

Cooperation with us will increase your chances of attracting new investors. The investment market appreciates businesses that never stop updating and are willing to change their business models to those that will serve them best.

Why us?

Why can you trust us?

You can trust our advice and mentoring. More than 50 clients have benefited so far and are now happy to see the results of working with us. We have a comprehensive range of services for you and access to experts from various industries. Our support is more than just a handful of pieces of advice, it’s help tailored to the individual needs of your business.

Lider produktowy

Jan Dąbrowski
  • Ekspert (doradztwo strategiczne – marketing internetowy i automatyzacja procesów marketingowo-sprzedażowych)
  • Dyrektor zarządzający (ClickMyAdsy)
  • Kierownik Studiów Magisterskich Zarządzanie w Wirtualnym Środowisku w ALK

Contact us!

KOZMINSKI BUSINESS HUB

ul. Jagiellońska 59
03-301 Warszawa

NIP: 1132925416

info@kozminskihub.com

Categories
Research & Consulting

Digitalisation of businesses

Category: Research & Consulting

Do you think that your company needs changes? That your business needs automation and new solutions at the level of processes, technologies used or products and services offered? Are you looking for a partner who will support you and help you develop quickly and effectively?
Our offer is for you!

We offer the necessary understanding of your business model and the ability to implement the latest technological solutions in various business sectors. We’ll guide you safely and effectively through the entire digital transformation process.

Stages of digital business process transformation

One of the basic forms of digital transformation is the use of modern technology to optimise and simplify existing processes within a company. In its most basic form, it can mean changing tools and forms of operation from analogue to digital. At other times, it can involve changing existing structures and processes and implementing advanced digital solutions, dedicated algorithms and tailor-made technologies. Our methodology of working with the digitalization of processes is based on 4 stages.

Our technologies

Machine Learning

A significant proportion of our projects have been equipped with self-sustaining algorithms that learn to optimise processes using huge databases.

Blockchain

Although in the mass consciousness it is primarily associated with cryptocurrencies, it refers to an innovative process of recording transactions and tracking resources across a code architecture.

AI

Virtual assistants, image analysis software, modern search engines, speech and facial recognition systems.

VR

A rapidly growing field introducing the possibility of multimedia creation of reality - objects, virtual worlds or simulations of real events.

Big Data

All programs related to the problems of data collection, processing, analysis and visualization using ML and AI.

NLP

Systems combining issues of artificial intelligence and linguistics, allowing the automatic analysis, understanding, translation, and generation of natural language by a computer.

Benefits

Development

With strategic consultancy, you will identify your company's weak points and find the best solutions to get rid of them.

Savings

We will develop business processes for you, which will increase the scalability of your services or products and significantly reduce the costs of running your company.

Competitiveness

The tools we offer our Partners are based on advanced algorithms and state-of-the-art technology. So your company will offer customers the most efficient services available on the market.

Future

Working with us will increase your chances of attracting new investors. On top of that, the processes we implement are based on machine learning - they will update themselves long after their initial implementation.



Why us?

Why can you trust us?

You can trust our advice and mentoring. More than 50 clients have benefited so far and are now happy to see the results of working with us. We have a comprehensive range of services for you and access to experts from various industries. Our support is more than just a handful of pieces of advice, it’s help tailored to the individual needs of your business.

Lider produktowy

Arek

  • Ekspert (doradztwo strategiczne – marketing internetowy i automatyzacja procesów marketingowo-sprzedażowych)
  • Dyrektor zarządzający (ClickMyAdsy)
  • Kierownik Studiów Magisterskich Zarządzanie w Wirtualnym Środowisku w ALK

Contact us!

KOZMINSKI BUSINESS HUB

ul. Jagiellońska 59
03-301 Warszawa

NIP: 1132925416

info@kozminskihub.com